Every year a jury is selected that represents professionals with a strong background in the web and music industry and are often specialists in the world of internet and interaction. The jury judges on effectiveness and creativity of your online campaign based on the material you provided. Each year the Interactive Award is awarded to the project that seeks out the boundaries of creativity and effectiveness in a innovative way, making use of new technologies and ways to communicate interactively.
The members of the jury 2014 will be introduced in the fall of 2013.
The jury 2013 consisted out of the following members:
Virginie Berger – (DBTH)
With more than 15 years of experience in the entertainment and emerging tech industries, Virginie Berger is the former marketing and content director of Myspace (France and French-speaking territories), the former director of partnerships for the NRJ group, and, prior to that, for Omnicom and Microsoft (MSN).
She is also the founder and CEO of DBTH, a strategy and marketing firm for artists, creative industries and emerging tech. The agency DBTH focuses on strategies and development to accompany individual artists, cultural industries and emerging entertainment technologies. DBTH develops specific services oriented toward entrepreneurial artists and their professional affiliates. It also offers distribution, marketing, and promotion services in France and abroad. The firm sets out to provide flexible and tailored services for creative industries and emerging technologies, in France, Europe, and emerging music markets.
Harald Middel – (theFactor.e)
Harald is creative director at theFactor.e. Starting his career in the field of education he soon became intrigued by the new possibilities of online ‘human’ interaction. Over time a digital evolution took place. Online behavior has changed dramatically. The dynamic possibility of communicating anywhere, anytime, on any screen, in a personal, social and direct manner has become reality and it challenges us every day to think about new possibilities for new sorts of relationships to shape. Over 15 years Harald worked on divergent interactive concepts for major Dutch companies.
theFactor.e is a leading creative webagency in The Netherlands that employs around 85 webprofessionals in the fields of webdesign, web development, consultancy, mobile, social media, content management, webmarketing, online strategy etc.
Stephen O’Reilly – (Mobile Roadie)
A native of Dublin although now based in London Stephen has worked in the fashion, sports and music industries for over 10 years specialising in mobile, online fan engagement working with some of the worlds leading sports teams, athletes, artists, & brands. He studied Sound and Music Technology in Dublin.
Mobile Roadie is a mobile engagement platform that allows anyone to quickly and inexpensively create native iOS, Android and mobile web apps to connect with and engage their audience. Clients include the world’s leading artists, festivals, athletes, sports teams, publishers and brands. A few to note are Madonna, Adele, The Beatles, Noel Gallagher, Reading & Leeds Festivals, Liverpool Sound City, Cristiano Ronaldo, The Miami Dolphins and many more.
Bram de Wijs - (Only Seven Left)
Bram is the drummer of Dutch rockband Only Seven Left. Next to playing drums he is responsible for a big part of the social media campaigns and other online output of the band. Bram is a freelance graphic designer and video editor and has worked for various websites, magazines and tv broadcasters. Last year Only Seven Left won the Interactive Artist Award for their online auditioning platform ZangerGezocht. Bram would like to see some interactive concepts that actually add value to the music.
Kajal Gayadien - (Buma/Stemra)
Kajal graduated from Law school in Amsterdam in 2009, where she got her Masters in Intellectual Property & Technology Law. After graduating, Kajal worked as a lawyer for a private law firm, specialising in Intellectual Property Law and Corporate Law. She joined the Legal Department of Buma/Stemra in December 2010, because of her love for music and interest in Copyright Law in the Digital age. She was the legal counsel for the Online Department and the International Department. Kajal became Manager Digital & Audiovisual in October 2012, where she is responsible for inter alia licensing all online and mobile platforms focused on The Netherlands as well as commercials and other audiovisual productions.